Marketing and Social Media Manager Job at Busy Dermatology Group, Birmingham, AL

WTVIMUdXQWFSOTlpQmJnNGtCc1UyRWU1M2c9PQ==
  • Busy Dermatology Group
  • Birmingham, AL

Job Description

Job Description

Job Description

Benefits/Perks

  • Competitive Compensation
  • Paid Time Off
  • Career Growth Opportunities

 

Job Summary

An established subspecialty surgical practice is seeking an experienced marketing and social media manager. The position is responsible for creating marketing material whether it is with brochures, flyers, referral materials, postcards, billboards, health fair materials, etc. This position will also manage and continue to enhance the website. The goal is to help grow our brand’s influence and increase brand loyalty and awareness by developing marketing campaigns, managing and creating content for both social media and email.

The ideal candidate has experience working with patients or clients on a one-to-one basis and enjoys the interaction. They will work closely with our provider(s) daily to strategize details related to procedural content. A self-starter is a must and you are expected to present new and ever-changing trends with actionable KPIs. The position will manage the online product store and create reports associated with sales.

We’re looking for a brilliant social media manager with an in-depth knowledge of social media platforms, their respective participants, and how each platform can be deployed in different scenarios. Must be proficient in gathering video content and editing with a focus on Youtube, Youtube shorts, Facebook, Instagram and Tiktok.

Responsibilities 

  • Conduct research on popular and emerging trends
  • Event planning
  • Creating budgets for strategic planning
  • Shadowing provider(s) 2-3 months to obtain video and photographic content from in-office procedures
  • Work directly with patients and providers in a professional and unassuming manner
  • Develop marketing materials to promote the practice
  • Develop and manage the website (offsite development team)
  • Seamless part of the clinical team
  • Discover audience preferences
  • Create written, video, and image content for a variety of social media platforms designed to create buzz and pique interest
  • Monitor and report on web traffic and search engine optimization results and refine social media strategies based on the findings
  • Maintain up-to-date knowledge of all social media platforms and updates
  • Educate colleagues on best practices in social media
  • Respond to customer comments, questions, and concerns submitted via social media in a timely manner

 

Qualifications

  • Bachelor’s degree in Marketing or a related field 
  • Must have 2-3 years EXPERIENCE in the medical field, preferably a surgery practice
  • Previous experience as a Social Media Coordinator is MUST
  • Familiarity with all major social media platforms
  • In-depth understanding of search engine optimization (SEO) strategies, keyword research, Google Analytics.
  • Excellent written communication skills with the ability to create high volumes of engaging content
  • Ability to incorporate best practices of online marketing, sales and social media marketing

Job Tags

Similar Jobs

Automation Personnel Services

Industrial Painter Job at Automation Personnel Services

 ...Description Job Description Automation Personnel Services Automation Personnel Services is looking for a hard-working Industrial Painter for a company based in Cullman AL. In this role, we are looking for an Industrial Painter. Responsible for safely operating... 

Ace Hardware Home Services

HVAC Parts Installer Job at Ace Hardware Home Services

 ...through efficient and accurate service and effective communication Install parts and repair all residential equipment including traditional...  ...department What you need to succeed: ~2+ years of HVAC service experience preferred ~ EPA Universal Certification preferred... 

Spectrum

2025 Summer Intern: Advanced Technology Job at Spectrum

 ...Information Science, Computer Information Systems, Computer Science, Cyber Security This is a learning-intensive program designed to give you...  .... What you can expect in this role As a Spectrum Intern, youll be essential to two teams your respective department... 

Group 1 Automotive, Inc.

Automotive Body Technician - Shamaley Ford Collision Center Job at Group 1 Automotive, Inc.

 ...automotive retail and we are looking to add a qualified COLLISION BODY TECHNICIANS to our team. In addition to competitive pay,...  ...technicianexperience, a plus ~ ICAR or ASE certifications in auto body repair, painting and estimating, a plus. ~ Certificate from... 

Carowinds

Cedar Fair- Costume Performer - Actor Job at Carowinds

 ...This includes, high heat, limited visibility, and limited mobility. Previous experience in childrens theater, character costume performance, or related experience is a plus. People who love helping others and will support the needs of our guests and associates....